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Episode 49

Machine Learning meets Blockchain – An interview with Sara Simeone

In this episode, we speak to Sara Simeone is a digital marketer with over 10 years experience and is an accredited member of CIM. She works to create strategies for international brands with a focus on acquiring and retaining customers. Sara is passionate about technology especially AI and Blockchain.

During the episode, we discuss:

  • Sara’s experience in blockchain
  • Sara’s research projects into the blockchain and machine learning
  • An Insight into Machine Learning and how it is used in digital marketing
  • Human marketing vs Machine Learning 
  • How does AI and Machine learning work inside blockchain projects
  • The impact this new technology has on established centralised businesses 
  • What projects Sara is working on now
  • Sara’s opinion on the current state of the ICO market
  • How does it feel for Sara to be on of the few women in the blockchain and tech space

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